"You can't score if you don't get to first" - Coach Owens


The Greensboro History Museum is North Carolina’s oldest and largest city history museum. As its 100th anniversary approached, the team recognized it was time for the Museum’s web presence to more accurately reflect its legacy and support the essential cultural happenings within its walls.
We worked closely with the GHM team to improve the visitor experience and consolidate an antiquated archives system into a single unified WordPress installation.

As the return to office culture continues to gain momentum, the commercial real estate space is ramping back up. As new opportunities arise, are you positioned to compete across brand and digital perspectives?
From national footprint to local expertise, we help CRE companies large and small elevate their brand story, develop fresh identities, organize and elevate themselves online and improve back-end processes.
Stand-out, save time and close some friggin' deals! We do that with over 16 years of experience working in the industry, understanding the trends and working with the all the systems (Yardi, Rent Cafe, Property Capsule, Salesforce, Hubspot, Custom APIs...we do it all)
We're proud to work with global, national, and local CRE companies that include (but not limited too):
Learn more about out CRE Service

With Webflow certified practitioners on our team, we are proud to announce that Social Design House is an official partner for hire on Webflow! Looking to upgrade your CMS? Give us a shout.

We are elated to announce our latest partnership with the Arts & Science Council. We will facilitate an identity refresh before we begin work on a brand-new website to better serve Charlotte's diverse and evolving arts community!
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AI Overviews now reduce organic clicks by 58%. Whoa.
According to new data from Ahrefs, AI Overviews are significantly reducing click-through rates. However, brands cited in AI Overviews earn 35% more organic clicks and 91% more paid clicks, according to Dataslayer. It's about adapting, not giving up.
(Source: Ahrefs blog)
OpenAI is officially testing ads within ChatGPT for free and lower-tier users in the U.S. Ads appear at the bottom of responses, and users can click into a full conversation with the brand. It's a brand new ad format, and OpenAI projects $25B in ad revenue by 2029.
Anthropic clearly saw an opportunity. Their Super Bowl spot took a direct shot at the news with the tagline: "Ads are coming to AI. But not to Claude." Safe to say Sam Altman wasn't a fan, calling the ads deceptive. Maybe deceptive but also planting a flag for Anthropic's future state.
Whether you love it or hate it, AI tools are quickly becoming their own advertising channel. Something we are keeping a tight eye on.
(Source: OpenAI Blog | TechCrunch)
A new report from SemiAnalysis found that Anthropic's Claude Code is behind 4% of all public commits on GitHub. At its current growth rate, that could hit 20% by the end of 2026. One developer with Claude Code can now do what used to take a full team a month.
Here at SDH we are part of that 4%. We are exploring tools (Claude currently) to improve processes, quality of work and expand our service offerings. Have an idea? Need a real life working proof of concept to validate? We got you. We've been building our own internal tools and combined with our years of industry knowledge and technical expertise we can supercharge an idea...and fast.
(Source: SemiAnalysis)